Indiana State University. Communications and Marketing | Cunningham Memorial Library Special Collections

Name: Indiana State University. Communications and Marketing


Historical Note:

The primary objective of the Office of Communications and Marketing is to advance the University’s mission as well as its reputation and identity as a leading academic and research institution.

The Office of Communications and Marketing promotes the University’s excellent academic programs and its fine faculty, students and administrative staff through a full range of advertising, public relations, and marketing services.

Our professionals produce and disseminate information about the programs, research, and activities of the University to both internal and external audiences using print and electronic materials. Our professionals also partner in University recruitment efforts through the development of branded, strategic marketing tools that enhance the University's worldwide visibility and reputation.

As a part of the Office of Communications and Marketing, Media Relations manages media inquiries on behalf of the university. When the news media contacts the office, Media Relations works to identify the most suitable individual to respond to a specific inquiry. Media Relations staff members also serve as official spokespeople for the university as appropriate.

Sources: http://www.indstate.edu/commar/ accessed 5-9-2012





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